Materiaterza

MATERIATERZA IS CHIARA COSTANTINI, FABRIZIO GOGLIA AND DAVIDE TUBERGA


3. Process is more important than outcome.

When the outcome drives the process

we will only ever go to where we’ve already been.

If process drives outcome

we may not know where we’re going,

but we will know we want to be there.

An incomplete manifesto for growth

Bruce Mau